Course Overview
Social media marketing is much more than "posting all the time." The social media marketing course in Nepal is designed around the skill set brands are actually hiring for today: planning a content strategy, running targeted paid ads, interpreting analytics and responding when things break or succeed, and cultivating a community. In 25+ hours, we go platform-by-platform on Facebook, Instagram, LinkedIn, Pinterest, and YouTube and leave you with the ability to run organic and paid campaigns simultaneously.
At Up Skills Nepal, this course is delivered by a practicing digital marketing expert with real-world experience running client accounts and ad budgets, rather than an overarching marketing presentation for social media.
Who Is This Course For
Small Business Owners: Grow your social pages into a true selling channel, instead of just a signboard in the digital market.
Content Creators and Influencers: Elevate your engagement & pitch brand collaborations with genuine strategy behind your content.
Students & Marketers: Develop a real-world skill that pays off, whether you're pursuing a job, your brand, or both.
Freelancers & Solo Entrepreneurs: Include paid advertising and content strategy in your offering, and handle your own personal online presence like a pro.
Skills You Will Master
Create a social media plan from audience analysis to content calendar
Create and curate content with products like Canva, Adobe Express, and Feedly
Manage and optimize a Facebook, Instagram, or LinkedIn business page
Run paid ad campaigns through Facebook Ads Manager ( targeting actual audiences)
Analytics & Reporting: Transform your campaign data into an easy-to-understand report.
Communicate within community management during a social media crisis
Collaborate with influencers and develop your personal brand online
Automate and remarket to scale a campaign without manual work
Tools You Will Learn
Canva, Adobe Express, Feedly, Facebook Ads Manager, Facebook Business Suite, Hootsuite, Buffer, native platform analytics (Facebook Insights, Instagram Insights, YouTube Analytics)
Career Opportunities After This Course
Social Media Manager, Content Creator, Community Manager, Social Media Executive, Freelance Social Media Marketer, Personal Brand Coach
This course is also a good accompaniment to our Digital Marketing Training or Advanced SEO Training if you are looking to develop your marketing skills rather than just your social media.
Job and Internship Placement Support
As part of the Upskillian community, you will have access to our network of hiring and internship partners as well as lifetime access to industry meetups, mentorship sessions, and workshops long after the course has been completed.
